Since the proclamation of independence, technology has been growing and has significantly impacted Indonesia’s progress. This development is due to the encouragement of opening access to science and technology for the people of Indonesia. Then, what are the technological developments out there that are important for you to know and understand?
Until now, NFT has become one of the exciting things in technology development, and vast and well-known brands have also entered the NFT world. An example of a real-world experience that moves into the virtual world because of the metaverse is the idea of ??digital fashion.
Although digital fashion can be complicated for many people to understand, buying or trying on clothes only viewed online may initially seem strange. However, the market in this field continues to be of interest recently; many experts are starting to see the idea of ??the metaverse reshaping the future of fashion more seriously. By uniting the fashion world with the metaverse, many well-known brands have already benefited from this.
One of them is Gucci, which launched its first NFT Technology product. Interestingly, the presence in the metaverse is not in the form of clothes, you know! But a four-minute film, namely aria. The film was made with Gucci’s creative director Alessandro Michele and director Floria Sigismondi.
In addition, there is also a unique blend of the world of fashion with games. Namely, the Louis Vuitton brand celebrates the 200th anniversary of its founder by launching a mobile game called Louis the game on August 4, 2021. This game is no ordinary mobile game because it turns out to have thirty NFTs embedded in this game. This game itself tells the journey of the fashion house mascot Vivienne. The wooden doll, with a floral monogram from the brand LV, completes several quests while going through Louis Vuitton’s long history.
Then, what about local Indonesian brands?
Nona is a local women’s brand that has created a breakthrough in the Indonesian women’s fashion industry. In February 2022, Miss officially launched her newest collection, Chameleon, which uses art design from a non-fungible tokens or NFT digital assets.
Through this collection, Nona became the first local women’s fashion brand in Indonesia to integrate NFT into fashion products. In this new collection, Nona collaborates with Artwork Superlative Secret Society, one of the biggest NFT brands in Indonesia! Nona and the Superlative Secret Society have the same vision of appreciating the world of art and fashion and supporting local Indonesian artists.
However, smaller organizations, agencies, or even independent business owners can benefit significantly from NFT in the coming years if they invest their time and energy in understanding and learning how NFT works.
With an independent Indonesia, we can learn more about the times and keep up with this growing technology. How? Are you increasingly interested in information about other technological developments? If so, visit indodax.academy and follow along!